Know what you eat,
without the chore.
One photo of your plate becomes calories, macros and gentle insights. No barcode hunting. No weighing. No guilt.
Free for 14 days · Secure checkout · Cancel anytime
Recognizes 40,000+ dishes
Point your camera. That's the whole log.
Portion size
Tuesday's blank — the week still counts.
How it works
Three steps. Two seconds.
Snap your plate
Open the app, point your camera. That’s the whole log.
Confirm the estimate
Bitewise names the dish and portions. Drag a slider if it’s off.
Watch the trends
Weekly insights show what’s working — no daily report card.
Features
Everything you need.
Nothing that nags.
We stripped out the parts of nutrition apps that made you quit. What’s left feels light, kind, and genuinely useful.
Photo-first logging
Skip the search bar. Snap a photo and Bitewise estimates the meal — no typing, no database hunting.
AI calorie & macros
Estimates trained on millions of meals, and they get sharper each time you confirm or adjust.
Your daily budget
One simple ring shows what’s left for the day. No red warnings, no math, ever.
Trends, not streaks
Gentle weekly patterns instead of guilt. Miss a day? It’s just a day.
No-shame design
Warm copy, no scolding pushes. Built with dietitians, not drill sergeants.
Privacy by default
Your photos are yours. No ads, never sold — export or delete everything any time.
Jul 6–12 · 1,980 kcal daily average
Tuesday's blank. That's fine — the week still counts.
Why we’re different
A supportive coach,
not the calorie police.
Most tracking apps run on shame. Bitewise is built on the opposite belief — that lasting change comes from gentle awareness, not punishment.
Loved by humans
People who finally stuck with it.
Early testers who’d quit every other tracker — and kept this one.
“This is the first one I’ve kept.”
Seventeen seconds on why the fifth tracker was the one that stuck — no weighing, no barcode hunting, no guilt.
I’ve started and quit five different trackers. This is the first one I’ve kept past a month — mostly because it never makes me feel behind.
I snap a photo of my lunch and it just figures it out. Logging stopped being a chore, so I actually keep doing it.
I’m a dietitian and hard to impress. The estimates land close, and the calm, no-shame tone is exactly what my clients need.
Pricing
Try it free for 14 days.
One simple plan. Cancel anytime — no questions, no friction.
Everything, one price. No upsells.
Billed monthly after the free trial. Cancel anytime.
No charge until day 15 · Secure checkout
- Unlimited AI photo logging
- Calorie & macro tracking
- Your personal daily budget
- Trends & weekly insights
- Apple Health & Google Fit sync
- Priority email support
Questions? Read the FAQ below
FAQ
Good questions, honest answers.
Bitewise estimates portions and macros from your photo and gets sharper every time you confirm or adjust. It’s built for consistency over to-the-calorie precision — the honest weekly trend is what actually moves the needle.
Give it an honest try.
14 days free. If it still feels like homework, cancel — no hard feelings.
Start 14-day free trial →No charge until the trial ends · Cancel anytime · iOS & Android