Bitewise is a nutrition-tracking app that turns logging meals into a 5-second habit. You snap a photo of a meal and Bitewise estimates the portions and macros for you, so tracking what you eat takes seconds instead of spreadsheets.

How does Bitewise track meals?

Take a photo or type two words and Bitewise fills in the rest, estimating portions and macros. A single daily ring shows how close you are to your goal — there is no number crunching.

Do I need to count calories or scan barcodes?

No. Bitewise is built around whole foods and home meals rather than barcoded packages, and it estimates macros from a photo so you do not have to count calories or scan barcodes.

How much does Bitewise cost?

Bitewise starts with a 14-day free trial. After that it is $9.99 per month, billed monthly, and you can cancel anytime. One simple plan includes every feature.

Is my food data private?

Yes. Your food diary stays private and is yours alone — you can export or delete it at any time.

Legal

Data Safety Summary

Last updated June 20, 2026

This page maps Bitewise's data practices to Google Play Data Safety and Apple App Privacy disclosure requirements.

Overview

Bitewise collects information needed to authenticate users, calculate nutrition targets, estimate meals from photos, maintain a food log, verify subscriptions, provide support, and operate the service securely. Bitewise is a wellness and nutrition tracker — not a medical device or clinical decision-support product.

Core Answers

Question	Answer
Does the app collect or share user data?	Yes. Bitewise collects account, profile, nutrition, photo, subscription, and diagnostics data needed to operate the app.
Is data encrypted in transit?	Yes. All API and website traffic uses HTTPS.
Can users request data deletion?	Yes. Bitewise supports in-app account deletion and an external email deletion request path.
Is user data sold?	No.
Is health and fitness data used for advertising?	No. Health and fitness data is used only for app functionality, analytics, diagnostics, security, and account support.

Data Types Collected

Category	Bitewise data	Purpose
Personal info	Name, email address when provided, user identifiers, and sign-in provider.	Account management, authentication, user support, and app functionality.
Health and fitness	Age, height, weight, sex, activity level, goal, calorie target, meal logs, calories, and macros.	Nutrition tracking, daily target calculation, and goal progress.
Photos	Food and drink photos selected by the user.	Meal estimation and food log functionality.
App activity	Meal creation, edit, and delete activity reflected in stored records and request logs.	App functionality, diagnostics, security, and reliability.
Purchase history	Subscription product IDs, purchase tokens, transaction IDs, entitlement status, and renewal state.	Subscription verification, premium access, and fraud prevention.
Device or other IDs	Provider account subject, app platform, request identifiers, and store transaction identifiers.	Authentication, subscription verification, diagnostics, and security.
Diagnostics	Request logs, status codes, timing data, service metrics, and error data.	App performance, troubleshooting, operations, and security monitoring.

Apple App Privacy

Apple category	Bitewise data	Linked to user?	Used for tracking?
Contact Info	Name and email address when provided by Google or Apple.	Yes	No
Health and Fitness	Age, height, weight, sex, activity, goal, target, calories, macros, and meal logs.	Yes	No
User Content	User-selected food and drink photos and user-edited meal names.	Yes	No
Purchases	Product IDs, transaction IDs, entitlement state, and renewal state.	Yes	No
Identifiers	Provider account identifier, internal user ID, and store transaction identifiers.	Yes	No
Usage Data and Diagnostics	Feature activity in request logs, status codes, timing data, and error data.	Yes when associated with an account	No

Suggested purposes: app functionality, analytics, diagnostics, customer support, fraud prevention, and subscription management.

Google Play Health Apps

Review item	Bitewise answer
Health app category	Nutrition and wellness tracking.
Medical functionality	No diagnosis, treatment, disease management, medication dosing, or emergency use.
Health Connect	Not used in the current implementation.
Health claims	Claims are limited to logging, estimates, targets, and progress tracking.

Security, Retention, and Deletion

All production traffic is encrypted in transit with HTTPS.
Meal photos are deleted 30 days after processing.
Users can delete individual meals in the app.
Users can delete their Bitewise account from Settings.
Users can request account deletion by email if app access is unavailable.
Store subscription history remains managed by Google Play or Apple.